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Americans' trust in media drops to almost record low in new survey

Americans' trust in media drops to almost record low in new survey

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Gallup has found that Americans have lost faith in media outlets to correctly and fairly report on news.

Only 36 percent of respondents said they have a lot or fair amount trust in radio, print and TV reporting. Seven percent answered the latter in the Gallup poll. This was only the second lowest number of the Gallup questions, and it is still higher than the 32 percent mark for 2016, when Donald Trump beat Hillary Clinton to the presidency.

Gallup’s 2003 survey found that Americans don’t trust the media as much today than they did in 2003. The trust index continued to decline after it rose to 45 per cent in 2018, which was the second year of Trump’s presidency.

This drop is accompanied by a decline in independents. Only 31 percent of them trust the media more than they did in 2018, which was down from 42% in 2018 and 36% last year.

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It is still very clear that media trust has a partisan split. Sixty eight percent of Democrats said they trust the media, compared to just 11 percent for Republicans. Remarkably, that was a smaller gap than in 2020, when 73 percent of Democrats and 10 percent of Republicans – the lowest ever recorded by Gallup – said they trusted the press.

From 2015 to 2016, GOP trust dropped sharply from 32 per cent to only 14 per cent. As prominent outlets embrace liberal views, this already low faith level hasn’t been restored. 

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“Historically over the past quarter-century, Republicans are not confident in the quality and fairness the media reports. This is despite the fact that Democrats’ confidence in the accuracy and fairness of the news media has never fallen below 51%, which was recorded in 2016. Gallup observed that independents have not trusted the media at a majority level in three years, whereas Democrats’ confidence has been below 51% since 2003.”



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